Macy’s has begun selling its men’s clothing and accessories brand Preakhood to the general public, the retailer announced.
The store has begun accepting pre-orders through Wednesday, and will be open on Tuesday.
Preak’s online store is also accepting preorders.
Macy’s pre-sale was held in April, and the online store will remain open through December 31.
It’s also offering pre-order bonuses and pre-registration for the first 300,000 orders.
It will also offer special discounts for customers who make their pre-payment in cash or by credit card.
Macy, which has been trying to boost its ecommerce sales with an online shopping service called Shop.com, was expected to launch its first foray into men’s apparel on Thursday.
The company previously launched its first women’s fashion show, the “Women of the Year” event in May.
Macy said it will also be offering a men’s store that will be located at Macy Grand in downtown Los Angeles.
It plans to open a mens fashion show on Friday.